As one of the main information transmission methods, video is the most worthwhile ideal for promotion. From the perspective of tools, all walks of life are suitable for using video to transmit information and promote their own products. Of course, due to different industries and different contents expressed through videos, you will have different methods for shooting the contents, and different types of videos also have their own suitable promotion channels. Only by subdividing video types and promotion channels can we obtain good results in video promotion.
There are two kinds of enterprise videos in plot, one is story plot and the other is story plot. From the user's point of view, videos with story plots will attract more users' attention and attract users to watch continuously. But at the same time, not all industries are suitable for video shooting methods with story plots. At present, this method is mostly used in the consumer industry, and is rarely used in the manufacturing industry, especially in mechanical products.
According to the analysis of the crystallization process of the iron-carbon graph, the shooting technique of this micro-movie video has high requirements on the plot of the story. It also attracts consumers to create emotional resonance with consumers through the plot of the story, so as to achieve the effect of brand building. This kind of micro-movie market is usually longer than traditional enterprise videos, and it may even need to invite celebrities or stars to play in micro-movies. By contrast, the cost of micro films is relatively high.
The analysis of the crystallization process of the iron-carbon map should show more product-related content in the shooting of product videos. For example, in the aspect of consumer goods, the production video of products should not only reflect the relevant information of the enterprise, but also show more distinctive features of the products, or be slower. The selling points of these products all need the sales personnel and technical personnel of the enterprise. Perform overall analysis and comparison. By constantly emphasizing the value of selling points to customers, customers can be promoted to place orders.
Video production service providers can use some forms that are easier to display when explaining planning hints to enterprises, such as PPT or simply shooting shots, or introducing the relevance of existing videos, in a word, the goal of this process is to enable enterprises to accurately understand the meaning of the plan, so as to judge whether they are satisfied with the plan. In this process, another very important task for video production service providers is to complete the analysis of creativity and the crystallization process of iron-carbon diagrams.
Enterprises should select different display types when displaying information. How to choose from a variety of display types? This is mainly based on the content of the information to be displayed and the characteristics of different display types. For example, we hope to fully display large-scale mechanical products, high-voltage electrical equipment and so on to the viewers. We often use 3D models to display the appearance. However, when purchasing such equipment, appearance is not the most important decision-making factor. Buyers often need to check the internal structure of the equipment, detailed parts and other contents.
The definition of 3D animation accounts for a higher proportion of the cost of 3D animation, because 3D animation calculates the price according to the number of frames, and the definition improves the quality of each picture. Of course, high clarity will bring better sensory experience to viewers, but at the same time it will greatly increase the cost of making three-dimensional animation for enterprises. Enterprises should make appropriate choices according to their own strength and the budget planned in 3D animation.
Three-dimensional animation has developed deeply in the game and film and television industries, and its application in the field of manufacturing is still a relatively new technology. This new mainly refers to the development of the new direction driven by the demand in the field of manufacturing, rather than the technological innovation of 3D animation itself. For enterprises, one of the advantages of making 3D animation is that dynamic pictures can attract the attention of viewers to the greatest extent and leave a deep impression on the viewers. This kind of influence can last for a long time, which is conducive to the formation of enterprise brand and enterprise image in the eyes of viewers.
Whether in cartoons or industrial 3D animation, key actions and continuous actions are very important. In the industrial 3D animation, especially in the aspect of mechanical equipment operation, understand the key operation nodes of industrial equipment to form key actions, observe the continuous actions between each action, and through the relevant technology of three-dimensional animation, the continuous action is appropriately optimized and modified to make it more in line with the use of three-dimensional animation.