Special products in consumer goods mainly refer to special commodities or collectibles with special meanings. These products all have special value and significance, it has gone beyond pure material considerations. When consumers choose the products here, they will consider more about the matching degree between the value represented by the products and their own needs. Especially in the choice of collection, wedding ring and other products.
For some large enterprises, the goal of Enterprise publicity is often not to sell products, but to upgrade to the highest level goal of Enterprise publicity, establish enterprise brand, establish enterprise image and highlight enterprise competitiveness. At this time, the important function of enterprise video is more to express the culture and feelings of the enterprise and highlight the soft power of the enterprise. The characteristics of this point in the real estate industry are especially tomorrow, especially the promotional videos aiming at a single real estate, which will create more feelings of home and arouse the resonance of users towards home.
Three-dimensional mechanical animation is highly praised by mechanical enterprises, not only because it can accurately express relevant information, but also can reduce the cost of enterprises to a certain extent. For example, when enterprises participate in various exhibitions at home and abroad, the transportation of mechanical equipment is a very important cost. Through the display of three-dimensional mechanical animation, enterprises can avoid the loss of large-scale equipment during transportation without having to transport all the large-scale equipment to the display site.
When making videos, enterprises should pay attention to the following points: 1. The purpose of making videos; 2. The promotion channels of videos; 3. The content of videos. Enterprises pay attention to three points before making videos, which can effectively improve the efficiency of video production and reduce unnecessary communication problems. At the same time, the produced videos are more in line with the basic needs of enterprises. Videos that do not match with enterprises will not promote the development of enterprises, but will affect the image of enterprises.
Products with different attributes also have different content structures in the shooting of product videos. In particular, compared with other products, the products of scientific and technological type need to highlight the scientific and technological strength in the product video and highlight the technical level of the products, and express the value that such a technical level brings to customers. This method will be more used in electronic categories of consumer goods, such as smart devices such as mobile phones and computers, and can also be reflected in the scientific research level of mechanical products.
With the development of China's manufacturing industry, enterprises are paying more and more attention to how to quickly, effectively and accurately transmit the relevant information of enterprises to customers, especially the relevant information of products, industrial visualization appeared with such a wave. As a new technology, 3D animation has greatly promoted industrial visualization, helping industrial enterprises to better show themselves, display products and highlight their strength.
Carbon nanotube battery listed companies, I want to learn how to learn the shooting and production of Enterprise videos? Before answering this question, we should start from our own hobbies and determine the links we want to learn. The whole range of video shooting and production is very wide, including not only early video planning, but also video shooting and editing after shooting. Only when you choose the part you want to learn can you learn in a targeted way.
